ServiceNow, Inc. (NOW): gross margin, 10 filed years
Gross margin at ServiceNow, Inc. was 77.5% in FY2025, the newest filed year. Across the 10 computed years from FY2016 it ranged from 71.3% (FY2016) to 79.2% (FY2024), with a median of 77.3%.
Tonight's figure on the company page: 77.5%, recomputed 2026-10-15. The table is each filed year on its own terms, with the formula below; the current figure may use trailing twelve months or, where the explainer says so, a different denominator.
Year by year
| Fiscal year | Gross margin | Read from |
|---|---|---|
| FY2016 | 71.3% | 10-K, filed 2017-02-28 |
| FY2017 | 73.4% | 10-K, filed 2018-02-28 |
| FY2018 | 76.1% | 10-K, filed 2019-02-27 |
| FY2019 | 77.0% | 10-K, filed 2020-02-20 |
| FY2020 | 78.2% | 10-K, filed 2021-02-12 |
| FY2021 | 77.0% | 10-K, filed 2022-02-03 |
| FY2022 | 78.3% | 10-K, filed 2023-01-31 |
| FY2023 | 78.6% | 10-K, filed 2024-01-25 |
| FY2024 | 79.2% | 10-K, filed 2025-01-30 |
| FY2025 | 77.5% | 10-K, filed 2026-01-29 |
How each year is computed
Gross profit / revenue x 100
Each year is a ratio of lines in that year's filed annual report, with the nightly recompute's own rules for what counts as a filed line. Nothing is estimated, smoothed or filled in: a year that cannot be computed says why.
Read further
A computation on accounts filed with the SEC, not a recommendation and not advice. Past filings do not indicate future results. Risk disclaimer.